Identify Converters vs. Shoppers in Real-Time!
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What is Persona Match?
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Target and Non-Target Behaviors
Who converts and who doesn’t convert?
Do you have an idea of who converts and who doesn't convert? Our People Intelligence Platform can build a highly accurate persona by looking at your target behaviors (sales conversions, ideal customer profiles, ideal candidates) and non-target (non-conversion, low converting leads, unqualified candidates) from the voice interactions you already have.
We then analyze the voice interactions to find the strongest and weakest personality traits and behaviors aligned with the desired outcome. Refined and validated by our behavioral science team, that intelligence is used to develop a persona, which our system can immediately start identifying.
Sales Converter vs. Non-Converter
Imagine knowing who is more likely to convert at the beginning of the call. Don't waste time on the leads that are less likely to convert to a sale and spend more time on leads that show a higher propensity for winning in seconds.
Personality Similarity
Build Lasting Relationships
Research in the Behavioral Sciences has shown that optimal relationship development and the ability to influence a person’s decisions and behavior is achieved when there is a match between two people’s personality traits and behavioral style. This phenomenon is known as “personality similarity”.
The software identifies the behavioral tendencies of your customer base and that of your staff. Unearthing clear personality similarity or dissimilarity that affects the success of your organization.
Hiring Just Got Easier
Candidate Role Fit / Talent Screening
Use Persona Match to screen out the candidates less likely to align to your ideal candidates. Quickly remove the applicants that don’t align to your desired personality and emotional types. Reduce the time it takes to get the right people into the roles you need to fill.
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